Pay-Per-Click: It’s Not One Dimensional

Internet Marketing Tips & Tactics From Thousand Oaks’ Leading Internet Marketing Company Are You Using PPC To Its Full Potential? As a business owner or marketer who is responsible for driving and converting website traffic, you’ve likely encountered articles and discussions that pit search engine optimization (SEO) and pay-per-click advertising (PPC) against one another in…

How Remarketing Can Make A Difference

Internet Marketing Tips & Tactics From Thousand Oaks’ Leading Internet Marketing Company Stay Top of Mind, Make More Sales Even if you have an awesome website with great design, engaging content and a flawless user experience, the majority of people will visit once and never return. That’s a fact beyond your control. But what you…

More Information = Longer Buying Cycle

Internet Marketing Tips & Tactics From Thousand Oaks’ Leading Internet Marketing Company The Decline of One-Stop Shopping According to a study conducted by Google, 47% of revenue generated in the US comes from purchases made in more than one day. The same research concluded that 65% of total revenue comes from purchases made in more than…

Boost Your Business With Remarketing

Internet Marketing Tips & Tactics From Thousand Oaks’ Leading Internet Marketing Company Have you heard of remarketing? It’s a marketing technique that lets you show display ads — also known as banner ads — to people who have visited your website. The technology behind the technique is simple. When someone visits your website, a “cookie”…

WHY IS MOBILE MARKETING SO IMPORTANT?

Because it’s too big to ignore. I’m sure you’re well aware of the emergence of smartphones and tablets, but really focus on how prevalent they are the next time you’re, well…the next time you’re anywhere. Take a minute to observe your surroundings when you’re in these places or situations: The workplace – do we ever…

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