Ottawa’s Largest Locally Owned Hardware Store Renews SEO in 2016
For over 3 decades, Ottawa Fastener Supply has been Ottawa’s top trusted and largest family owned Hardware Store with more than 40 employees. OFS also known as ‘The Tool & Equipment Store’ is a leading supplier of fasteners, tools and outdoor equipment for homeowners and professional trades and an authorized repair facility for many brand name power tools.
In Aug of 2015, Ottawa Fasteners Supply retained the services of WSI eStrategies in Ottawa to conduct an extensive Search Engine Marketing campaign which included a brand new redeveloped WordPress website with a 10 page/keyword SEO campaign focused around broad Hardware Store searches.
After optimizing all 10 pages and only 6 month in, WSI has pushed 7 of our chosen prominent keywords in the top 3 positions of Google’s Search Engine. These increased SERP ranks has meant higher web volume and increased stability for OFS in Ottawa.
View some of our optimized pages here:
Ottawa Fasteners Supply has retained WSI for another SEO cycle in 2016, as we are now ready to rotate out several top-ranking keywords and optimize and create additional SEO pages to build on our current successes.
Our new focus in 2016 will be optimize 5 additional web pages focused around big brand names like DeWalt, Milwaukee, Mikita and Bosch. We will continue our strong linking strategy by syndicating to high quality content to blog sites like Tumblr, WordPress, and blogger and gain more rank in the prestigious 3 pack of local search by acquiring Google My Business reviews and creating and claiming quality citations and directories listings.
After only a few months in our new SEO cycle focusing on our brand name keywords, we have already achieved 1st page rank for many of our geo-targeted terms and have already begun to lay the groundwork for a phase 3 strategy.
WSI eStrategies is a premiere Internet Marketing firm in Ottawa, Canada focused on providing the latest and most advanced Internet Marketing Strategies for business of all sizes. Adhering to Google strict guidelines and regulations in regards to search engine marketing, we pride ourselves on providing high quality search results using only white hat tactics. WSI eStrategies works along side some of the brightest minds and suppliers our industry has to offer.
If we are not completely sure our online marketing efforts can realistically help your business, we wont sell it to you.
This post originally appeared in the WSI eStrategies blog.